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Seattle PR Pros Shed Light on Blogging Best Practices

They may not call themselves social media experts, but the panelists at this week’s PRSA Puget Sound event are about as close as you can get. The wine and cheese social “Blogging in the Public Interest” featured event panelists Matt Rosenberg, executive director of Public Eye Northwest, Katie McCarthy, senior media relations consultant for Group […]

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5 Tips for Hospitals to Maximize Promotion of Blog Posts

Blog strategy created? Check. Hospital CEO sign-off on blog? Check. Staff writers trained and ready? Check. Editorial calendar in place? Check. Hundreds of views every post?  Not so much. Driving consistent high traffic to a hospital blog is always a challenge.  It of course starts with creative content and well structured posts. If every one […]

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Blogging for the Busy Professional Part 2 – How to Efficiently Convert Ideas into Posts

In Part 1 of this series, I provided some suggestions on where to quickly find content inspiration. But being able to source great ideas for blog posts on the fly won’t help you save time if you get bogged down by the rest of the writing process. This time around, we’ll focus on time-saving techniques. […]

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