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climate strike sustainability

From Echo Chamber to Surround Sound: What Business Can Learn from the Global Climate Strike

On September 20, an estimated 4 million people marched in streets around the world demanding that governments take proactive measures to combat climate change. From Austin to Vanuatu, powerful images emerged of citizens protesting lack of leadership around one of our biggest global challenges. Over a two-day period, the Global Climate Strike was covered in more […]

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Weber Shandwick 2014 CSR Report: Spotlight on Seattle

What makes a worthy corporate social responsibility (CSR) program? A focus on sustainability? Minimizing a company’s environmental footprint? Creating a diverse/inclusive/collaborative workplace? Partnering with clients who are passionate about impacting the world in a positive way? At Weber Shandwick, we think it’s all of the above! And our 3rd annual Corporate Citizenship Report demonstrates our […]

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5 Questions You Should Ask Yourself When Crafting a CSR Program

Think corporate social responsibility (CSR) means recycling printer paper or sponsoring a local baseball team? Think bigger. Think New York’s Citi Bike sharing program, Tom’s Shoes donating to a child in need for every pair purchased, or Starbucks’ sustainably grown coffee. Most companies realize how important CSR is, but many may have a hard time […]

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The Next 15 – Predicting the Future of the Communications Industry

This year marks several anniversaries for the city of Seattle – the most talked about, of course, being the upcoming 50th anniversary of the Seattle World’s Fair. It’s also the 15th anniversary of Weber Shandwick in Seattle, and I’m happy to say that I’ve been here since we opened the doors in the fall of […]

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"Weber Chicks" Embrace the Urban Chickens Movement

There are three of us at Weber Shandwick Seattle who’ve embraced the Urban Chicken movement. We call ourselves the “Weber Chicks.”

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Walmart: Connecting the Dots

My son loves Walmart.  When asked why, the answer is a no-brainer. “Because it has a lot of stuff.”  What kind of stuff? “Video games and food and cell phones — a lot of video games.”  What kind of food? “Cereal, snacks, and broccoli and fruit.” Broccoli and fruit? What’s up with that? Unknown to […]

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Sustainability – Not Just An Add On

Last week I was fortunate to attend the Green Business Network’s Solution Lab 2010  – an “unconference” that brought dozens of people together to address today’s  business sustainability challenges. The unique format allowed for serious networking and problem solving: we sat in small working groups to brainstorm solutions to key issues such as: “Sustainability as […]

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