SXSW attendees erupt in mass dancing in the convention center lobby

SXSW Day Two: World-Changing, Waffle Cones and the Watusi

The photo above illustrates the sort of thing that makes SXSW Interactive distinct from other technology conferences: I suspect that you don’t normally get on an escalator at Interop and find yourself descending into a mass of attendees doing the Watusi. Today, two prominent speakers addressed some of the biggest challenges facing the world, and […]

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Walmart: Connecting the Dots

My son loves Walmart.  When asked why, the answer is a no-brainer. “Because it has a lot of stuff.”  What kind of stuff? “Video games and food and cell phones — a lot of video games.”  What kind of food? “Cereal, snacks, and broccoli and fruit.” Broccoli and fruit? What’s up with that? Unknown to […]

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“Shared Value” is Changing How Companies do Business

A new catchphrase in today’s philanthropic and corporate circles is generating top tier media buzz, as seen in a recent Reuters’ article written by Michel Nichols, “Make money and do good is the new corporate buzz.” The catchphrase—shared value—was coined by Michael Porter of the Institute for Strategy and Competitiveness at Harvard Business School, who […]

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Take a Peek Inside Weber Shandwick Seattle…

A story. It always starts with a story. I take pride in fostering a culture of storytellers. Day in and day out, our staff works to embed ourselves in the culture and mindset of our clients to not only meet but exceed goals and expectations. We’ve never been a “one off” project shop but rather […]

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Global Washington: Coffee isn’t the only thing brewing in Seattle…

…glimpse from Global Washington’s second annual conference held November 15th & 16th Saira McDonald is an account executive on the social impact team. You can follow her on Twitter at @fishcalledsaira or LinkedIn at linkedin.com/in/sabbasey The coffee breaks weren’t long enough – people wanted more time to share their ideas on U.S. government development policy […]

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Two Minutes with…Rachel Lonsdale

“Two Minutes With” is Weber Shandwick Seattle’s employee spotlight series that provides professional and personal insight into our rock star team. Enjoy! Rachel, I hear you are new in town. What brought you to the Emerald City? The rain of course! Ok, not really. I was with Weber Shandwick for nearly five years in Minneapolis […]

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