Regaining Control of Your Narrative During a Crisis

Ragan Communication’s annual Employee Communications, PR, and Social Media Summit brings together top communicators and strategists from across North America to lead a dynamic and informative multi-day event. In this three-part series, our team analyzed the trends, milestones and issues that are influencing the rapidly changing landscape of corporate communications. To wrap up the series, Weber […]

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2 Minutes With… Mike Mathieu!

“Two Minutes With” is Weber Shandwick Seattle’s employee spotlight series that provides professional and personal insight into our rockstar team. Today, we’re highlighting copywriter Mike Mathieu. Enjoy! What were you up to before joining Weber Shandwick as a writer? Lots of different stuff in the performing arts, the most successful of which is a sketch comedy […]

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Civility in America: Millennials Take a Stand

How we interact with each other — online and offline, at work and at play, with friends and with strangers — is evolving. Perhaps it’s a shift in expectations around acceptable behavior, or the opportunity to hide behind a curtain of anonymity online, but civility nationwide is eroding. It’s a topic we’ve explored both in our State […]

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Flipping Out: Similarities Between White Water Rafting and PR

Winding its way through the roaring waters of Victoria Falls in Zimbabwe, the Zambezi River rumbles and churns with foaming white water rapids, steep drops and rocky boulders. Ranked as one of the top ten locations in the world to go white water rafting by National Geographic, the Zambezi River is, from personal experience, both […]

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2nd Take with Andy Polansky

It’s not every day we get some face-time with our CEO Andy Polansky. So, while he was here last week, we took the opportunity to catch up with him and shoot his second edition of our 1st Take blog series.  Tune in and hear Andy discuss the current state of marketing industry overall and how Weber Shandwick’s Mediaco unit can help […]

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Defining Diversity: A Visit from Students at the LAGRANT Foundation

What does diversity mean to you? Last Friday, we welcomed a student group to our office through The LAGRANT Foundation, an LA-based nonprofit committed to increasing the number of ethnic minorities in communications. Between the presentation, employee panel and staff mixer, we got a chance to connect with many engaging graduate and undergraduate students. Their […]

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Hanson Hosein Sounds Off on the Communication Age

Last week, Weber Shandwick Seattle was happy to welcome back our old friend Hanson Hosein for a quick lunch and learn session. A former NBC News war correspondent, Emmy award winner, filmmaker, director of the University of Washington’s Communication Leadership graduate program, host of the current affairs show Four Peaks and head of the HRH […]

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5 Reasons Why You Shouldn’t Automate Your PR Strategy

Earlier this year, Tom Foremski boldly stated that PR could be automated. His reasoning? PR hasn’t changed in the modern world – it’s still a hand-crafted business. I strongly disagree. There are many useful PR tools (like PR Newswire, Appinions and Outbrain) that we often use to help support programs for our clients here at […]

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Chevy Gives Gonzaga Students a Break from Finals

A few members of our Seattle team are well known for their strong (and sometimes, over the top) Zag pride. Last month, a couple of these… enthusiastic Gonzaga alums were given the opportunity to return to their former stomping grounds for a two-day event with one of our clients, General Motors. Our Seattle crew partnered […]

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