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A Night of Networking with the Seattle Sounders and Seahawks

Last week, Weber Shandwick attended a networking event hosted by the Seattle Sounders FC leadership staff. The event drew over 100 attendees from diverse sports backgrounds which included students, producers, social media pros, PR peeps and event experts. The purpose of the event was to give attendees access to senior leadership in the Sounders and […]

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Weber Shandwick Seattle Wishes You Happy Holidays!

As another year comes to an end, we’d like to say a huge “thank you!” to everyone who has helped make 2011 a very successful year. It was truly an unforgettable year, and a testament to what can be achieved when we are in sync with great partners. Over the past year, we broke new ground […]

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There's a Map for That.

I’ve always had a thing for maps. I think it comes with my obsession with traveling and seeing new places. There are times when I miss unfolding the giant maps and navigating my way across the country – followed by frustration and never being able to fold it back up again. A few years ago, […]

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The Next 15 – Predicting the Future of Social Impact Communications

When I started working at Weber Shandwick Seattle 12 years ago, there was no Social Impact practice. While we worked with non-profits or philanthropy-related clients, it tended to be on small projects around big milestones or events.

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Are Nonprofits Maximizing Use of YouTube Annotations?

More than two years ago, I published this post about YouTube annotations with an example of how some companies were putting the tool to use for creative storytelling. In short, annotations provide video producers with the ability to create “choose your own adventure” style videos that increase viewer engagement. This past weekend, Mashable featured a […]

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