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Digital Women Influencers: Millennial Moms

Weber Shandwick issues its third installment of its series on Digital Women Influencers: Millennial Moms.

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Women in Social Media…What’s it Mean for Marketers?

Weber Shandwick and KRC Research conducted a survey among 2,000 female consumers in North America (US and Canada) to identify segments of influential women in social media. Check out our key findings: • The overwhelming majority of North American women are on social media. Their social connectivity is far-reaching and their potential exposure to brand […]

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The Power of the PANK: New Research on Digital Women Influencers

Weber Shandwick recently introduced the first report in a series tied to research on Digital Women Influencers. We partnered with KRC Research, surveying 2,000 female consumers in North America, to identify segments who not only have gone unnoticed by marketing and communications professionals, but who are influential in their own right. Our first segment is […]

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The State of Seattle’s Media: Shifting Consumption

As public relations professionals, we work hand-in-hand with the media on a daily basis. How people perceive the media therefore is a major factor in the ways we tell our clients’ stories. That’s why we chose media as a key topic in our third-annual State of Seattle survey. We looked at media through two separate […]

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The State of Seattle’s Culture: Love the Rain, Hate the Roads

Everything from the weather to traffic, to schools and the art scene are part of the cultural fiber of Seattle. How we feel about these elements plays a major role in the city’s story, so we took a look at our city’s culture in our third-annual State of Seattle survey. As a city, we’re often […]

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The State of Seattle’s Civility: Not So Nice?

Earlier this year, Weber Shandwick conducted the third annual poll on Civility in America, which found 63 percent of Americans say incivility is a major problem for the country today. With these results in mind, and with civility a major topic surrounding recent and upcoming debates, we took a closer look at civility in our city […]

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The State of Seattle’s Economy: Self Assured

Last week we unveiled our third-annual “State of Seattle” survey, for which we polled 500 Seattle residents on topics that are top-of-mind for the region. Related to the economy, we have some good news: 91 percent of local working residents feel secure with their current job situation, up eight percent over a year ago. There’s […]

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Weber Shandwick Unveils Third Annual “State of Seattle” Survey

There are a lot of factors that shape Seattle’s story: our priorities, pain points and perceptions of each other as a community. Our city’s story is constantly evolving, and that’s why we conducted our  third annual “State of Seattle” survey (check out our surveys from 2010 and 2011). We polled 500 Seattle residents between September […]

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