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How a PR Intern Can Harness the Power of Twitter

When I think of Twitter, I often imagine the floor of a stock exchange. Particularly, I am reminded of the scene in the classic film “Ferris Bueller’s Day Off”— a large space filled wall to wall with people yelling, running around and trying to get noticed with gestures. The success of an individual on the floor […]

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5 Quick Tips for a Successful Internship Experience

Entering the fast-paced world of a PR agency can be quite the adjustment. I began my digital entertainment internship at Weber Shandwick just two short weeks after I graduated from college. In what felt like the blink of an eye, I found myself in a professional and polished communications environment — an office culture that […]

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Elevators

How a Social Media Post Is Just Like an Elevator Pitch

The elevator pitch – we all have one, or at least we should. That quick and concise self-introduction is similar to the posts you or your business craft on social media. You get 30 seconds to talk about yourself with the hopes of winning the listener’s interest. You want to be memorable and engaging. Ultimately, […]

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People with Cell Phones

Millennial Media: The Social Trends of Generation Y

As part of today’s largest (and most talked about) generation, millennials are commonly defined by their profuse use of technology and abundance of media rituals. And I have to say, at age 23, I undoubtedly fit the stereotype. With a constant need to be “plugged in” and my slight addiction to social media, I’ll admit […]

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Telescope

PR Interns: What’s Your Story? Defining Your Personal Brand in 4 Steps

From teaching in Tokyo to working in broadcasting in New York to a public relations internship in Seattle, my professional experience has largely been a result of good, old-fashioned networking. But probably not the kind of networking you’re thinking about. While professional connections are important, I’ve found that leveraging my personal network has been surprisingly […]

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4 Unexpected Takes & Takeaways from My PR Agency Internship

Expectations. Also known as those bars you set for yourself (and sometimes others) that always have a way of jumping out of the box and surprising you.    Leading up to my first day as an intern in the Weber Shandwick Seattle office, I thought I knew what was coming. As my first PR agency […]

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The Power of Connections – 4 Tips for Networking Success in PR

It’s all about who you know. Coming from a family with a long history of working in PR, I have heard this phrase countless times. But it was only recently, as I applied for my first job outside of college, that I realized how absolutely essential networking is in this field. I recently graduated college […]

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PR Pros: How to Get Your Personal Brand on Track

What’s your brand? What do you stand for? How do you want to be perceived as a professional?  As a public relations professional, your personal brand is as important as the work you do. Much has been written about “branding yourself” (check out these excellent 10 Tips by Kyle Warnick or Forbes’ Personal Branding 101). […]

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The Skinny on Making a Splash in PR: Don’t just Dip

Weber Shandwick Seattle is proud to bring back its intern blog post series that aims to help young professionals land and make the most of their PR agency internships. In our first series, interns gave the inside scoop on What They Didn’t Tell You about careers in PR. This time around, our rock star interns […]

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