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Trending Tech: Apple becomes the most valuable company; Dell, HP report weak earnings and Microsoft rebrands logo

Apple dominated this week’s headlines by becoming the most valuable company of all time when its stock price hit a record high.  Investors now value the company at $623.5 billion. Meanwhile, Dell and HP reported a steep decline in profits and sales owing to diminished PC demand. Amazon Web Services launched a low-cost and reliable […]

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Reinvent the Toilet Fair: Why Scientists Are Competing for the World’s Poop

Contraception, sanitation and toilets. Three things I never imagined would occupy my time as an intern at Weber Shandwick. But when your manager says, “Have fun at the toilet fair!”, you’d better be prepared to mask your grin. And that is exactly where I found myself last week. This year’s Reinvent the Toilet Fair – […]

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Trending Tech: Facebook’s post-IPO troubles, Google’s acquisition and Samsung’s new tablet PC

Google is this week’s top newsmaker with its acquisition of Frommer’s travel guides and efforts to beef up its search patent library. The search engine giant also reported plans to re-org Motorola Mobility staff as part of its turnaround effort. In other news, the judge in the Apple-Samsung patent trial urged the companys’ CEOs to […]

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Trending Tech: Facebook and Amazon New Ventures, Apple and Amazon Security & Starbucks Mobile Wallet

Internet giants Facebook and Amazon announced new ventures: Amazon launched its first social game created by its own gaming studios and Facebook released its first real money gambling app in the U.K.  In other news, Apple and Amazon addressed security flaws after a tech journalist’s ‘epic’ hack story caused widespread concern over digital privacy. The […]

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A Double Shot Non-Fat Networking Opportunity

Coffee may fuel Seattle, but in my opinion it also fuels business and the PR industry as a whole. Now, I’m not referring to the fact that everyone you know drinks more lattes than water (though that’s probably true). I’m referring to the coffee meeting. As an intern, I’ve embraced the coffee meeting as my […]

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Trending Tech: Apple-Samsung Patent Case, HP’s Triumph over Oracle & Tech Acquisitions

The anticipated patent battle between Apple and Samsung began Tuesday as the tech giants squared off in a debate over smartphone designs. On day one of the high-stakes trial, both sides revealed key evidences and brought in witnesses to back up their claims. On the flip side, another legal battle drew to a close as […]

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Trending Tech: Disappointing Quarterly Results, Layoffs & Apple-Samsung Patent Trial

It’s been a disappointing week as tech companies post quarterly results missing analysts’ estimates: Apple’s earnings fell short of expectations as iPhone sales slowed in advance of iPhone 5. Zynga blamed Facebook for its losses while Facebook surprised Wall Street with its growth in revenue. In other news, the biggest patent trial between Samsung and […]

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1st Take with Dave Reddy: Perfecting the Pitch

Last week, Dave Reddy, Weber Shandwick senior vice president and media director, asked a room full of Weber Shandwick staffers this question: “Who is your biggest client?” Each person responded by giving a brief description of their biggest account.  Once everyone finished sharing, Dave turned to the group and responded, “Wrong. Your biggest client is the […]

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Trending Tech: FORTUNE Brainstorm Tech 2012 Special Edition

Fortune Brainstorm Tech 2012 was an immense success as the world’s top technology and media leaders, entrepreneurs, innovators and visionaries explored trends impacting the future of business. They outlined company visions, debated the state of technology and discussed the importance of women in media. Facebook’s IPO and Marissa Mayer’s appointment as the new CEO of […]

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