How to generate visually engaging social content and create awareness:
- Start with 18 IGers Seattle photographers
- Take a photo tour of the Bill & Melinda Gates Foundation Visitor Center
- Post 84 stellar images and social mentions with the #IGers_Seattle_GatesVC hashtag
- Share the event with 70,804 followers
- Earn more than 3,700 social engagements
The Instagrammers (IGers) Seattle community knows just a little about taking and sharing compelling photos on their social networks. So, we at Weber Shandwick decided to pair them up with one of the most visually compelling places we know in Seattle, the Bill & Melinda Gates Foundation Visitor Center. It’s no surprise that the combination produced some stunning and inspiring images!
During the photo walk and Visitor Center tour, 18 IGers Seattle photographers experienced work that is improving lives, locally and globally. Through 84 social posts and photos tagged with the #IGers_Seattle_GatesVC event hashtag, the group’s members illustrated their one-of-a-kind experience and shared it with their Instagram, Twitter and Facebook networks.
Enjoy some of those images at the intersection of social media and philanthropy:
|| M•A•N•D•E•L•A || I had such a great time meeting new faces in such a great city! Seattle is amazing and so are the Instagrammers! Thank you @igers_seattle for the meet up! In this picture Seth @espressoandlove is holding up Mandela and Tim @timminzer is snapping an AMAZING picture. Be sure to check out there galleries and see the final project!! They are true artists!
While in Seattle yesterday, I attended my first ever @igers_seattle meet. I was quickly welcomed by new and familiar faces. We took a tour of the Bill & Melinda Gates Foundation Visitor Center, which taught us about global issues and inspired us every step of the way. One thing that stuck out the most to me were the words, "Use your voice for good". Such a simple phrase, but what an impactful outcome when applied to your life. We all have a voice. Let's change the world with it. #vsco #vscocam #explorewa #inspired #igers_seattle_GatesVC
Instagrammers Seattle is a socially influential and active community that hosts photo walks and meetups across the Northwest. To learn more, visit them on Instagram, Facebook, Twitter, or simply follow the #igers_seattle hashtag.
To learn more about the Bill & Melinda Gates Foundation Visitor Center or to book your own free tour, go to www.gatesvc.org.
Disclaimer: The Bill & Melinda Gates Foundation Visitor Center is a Weber Shandwick client.
[Header photo courtesy of IGers Seattle member, @mr_bull_]