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In Part 1 of this series, I provided some suggestions on where to quickly find content inspiration. But being able to source great ideas for blog posts on the fly won’t help you save time if you get bogged down by the rest of the writing process.

This time around, we’ll focus on time-saving techniques.

Reduce Time-to-Market

You now have some starting places to resource for content ideas. How do you efficiently translate your new influx of ideas into blog posts?

Here are some tips and tricks that you can use to speed up your blogging process without sacrificing quality of content.

1) Think Blogging 24/7: It may seem counterintuitive to suggest thinking about blogging 24/7 when I’m writing about blogging for the busy, but hear me out. Much of the time that needs to be committed to writing a blog post is in the planning stages. Related questions include:

  • What am I going to write about?
  • How am I going to support what I write about?
  • What resources, external outlets, or previous posts am I going to reference?
  • How am I going to structure my post?

And understandably, it can seem daunting to have to commit one huge chunk of time to develop the many foundational parts of your posts. To avoid this, I recommend evolving your posts from their infant idea stages to final layout stages in your head on an ongoing basis. Continually gestate different aspects of your posts and build them out on a conceptual level. This way, when you find the time to actually sit down and write, you already have a strong idea of where to begin.

2) Record Everything: This point is directly related to the previous one, because conjuring up great blog concepts on a continual basis is pointless if you can’t remember any of your ideas the next day (or maybe even the next hour if you’re me). Record everything—and in real-time if possible. Whether you do it on paper in a notepad or online, make sure to jot down every single idea you have. I suggest using Evernote for this purpose. The popular note-taking service provider allows you to sync all of your notes, pictures, videos, links, and more to the cloud, allowing you to access them anytime via any internet connected device. Evernote is especially useful if you have a smartphone, since its mobile app allows you to record your thoughts while on the go.

My last point here is to not worry too much about organizing your notes. You can worry about that later when you’re compiling your wide array of ideas for your new blog post. The key is to have content available when that precious block of free time becomes available for you to write.

3) Remember, Size Isn’t Everything: Sometimes a short, concise blog post can have the same, if not more impact as a long, multi-segment post. Bloggers should be focused on the quality of their content rather than the quantity or size. So don’t worry about having to meet a size quota every time you blog, or that your blog will appear to lack substance if it doesn’t span more than a couple short paragraphs. If you can get your point across in less words rather than more, that’s ideal. And it’ll save you time.

4) Write Now and Edit Later: Lastly, keep in mind that you’re aiming to get those words from your head onto your computer screen. Get all of your content written and then worry about dotting your I’s and crossing your T’s. Although this probably qualifies as common knowledge, I thought I’d throw it in for good measure.

There you have it. Hopefully these tips, along with the suggested content sources from Part 1 of this series, will help you in your quest to generate first-rate, substantive blog posts (especially if you’re juggling a full schedule).

Got time-saving advice of your own? Please share it with us in the comments!

Image courtesy of robertbanh via Flickr.

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