It’s kind of the unsung hero of the PR skill set. The PR newbie quickly learns that everything about a story — telling it right, targeting it right, timing it right — has to be based on research.
How we interact with each other — online and offline, at work and at play, with friends and with strangers — is evolving. Perhaps it’s a shift in expectations around acceptable behavior, or the opportunity to hide behind a curtain of anonymity online, but civility nationwide is eroding. It’s a topic we’ve explored both in our State […]
Who doesn’t love a great infographic? A simple, clean way to present complex data and tell an interesting story in a visual manner that is easy to digest? Sign me up. The volume of infographics being produced has really started to spike the last couple years as companies have latched onto them as an effective […]