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Seattle Street Shutdowns through a Crisis Lens

The streets surrounding Weber Shandwick Seattle were closed last week as the city welcomed Chinese President Xi Jinping. It forced a lot of us to anticipate what the traffic issues would be and make plans to accommodate those challenges – e.g., work from home, take an indirect route, or walk from a different bus stop. […]

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The Female CEO Reputation Premium: Differences and Similarities

Earlier this week, Weber Shandwick released The Female CEO Reputation Premium? Differences & Similarities, a supplementary report to The CEO Reputation Premium: Gaining Advantage in the Engagement Era (March 2015). This survey of more than 1,700 senior executives worldwide found several illuminating insights: Reputation is a Gender-Equalizer: Corporate and CEO reputations are largely gender-blind when it comes […]

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Weber Shandwick Report: Socializing Your CEO 2015

New research shows that 80 percent of CEOs from the world’s top companies are now engaged online and via social media. While this may not seem surprising, given the ubiquity of social media in our lives today, it actually indicates a huge shift in behavior. When Weber Shandwick began tracking the social activities of chief […]

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Does Your Company Have the CEO Reputation Advantage?

The imperative to “engage” has taken over how we think about brands. What does that mean for CEOs? The answer is in The CEO Reputation Premium: Gaining Advantage in the Engagement Era, a research report by Weber Shandwick. The report is full of insights and in-depth information, and in this post we’re going to take […]

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The CEO Reputation Premium: A New Era of Engagement

The past several years have been challenging for big business and its leaders: CEOs. Research has found that respect for corporate leaders and large multinationals has declined. Between the global financial crisis, spread of worldwide protest movements such as Occupy, backlash against executive compensation, and even employee revolts, CEOs have faced numerous threats to their […]

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Weber Shandwick named to the A-List…Again!

“Public relations agencies don’t typically take the lead on digital or creative services or come up with risky ideas…But Weber Shandwick…isn’t just any PR agency.” – AdAge For the second year in a row, Weber Shandwick Seattle is proud to announce that has it been named to Advertising Age’s Agency A-List, and is again the […]

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Engaging Cities: The Growing Relevance of Soft Power to City Reputations in Asia Pacific

The ties between Asia and Seattle are clear, with the recent Boao Forum just one example of how the two regions are partnering together. As a worldwide communications agency with 18 offices in Asia Pacific and many of our own clients conducting business in the region, we are keenly interested in trends that shape the […]

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Taking Command: Effective Crisis Communications with Dr. Joseph Trahan

In a special session presented by the Puget Sound Chapter of the Public Relations Society of America, Dr. Joseph Trahan (@doctrahanmedia) visited Seattle for a half-day session on issues management. Drawing on his extensive experience in public relations, media training and government, Dr. Trahan walked us through his tried-and-true method for crisis communications preparation and […]

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Regaining Control of Your Narrative During a Crisis

Ragan Communication’s annual Employee Communications, PR, and Social Media Summit brings together top communicators and strategists from across North America to lead a dynamic and informative multi-day event. In this three-part series, our team analyzed the trends, milestones and issues that are influencing the rapidly changing landscape of corporate communications. To wrap up the series, Weber […]

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