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Attention interns-to-be: our tech practice is hiring!

Do you have what it takes to join a dynamic team of thinkers, problem solvers and strategists?

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How In-House Counsel Can Prepare for a Social Media Crisis

Lawyers are a company’s liability watchdogs. So they’re often the first ones to spot issues that could harm the company’s reputation. But once they’ve spotted an issue, how prepared are they to handle it? To answer that question, we had to go to the source. In conjunction with KRC Research, Weber Shandwick conducted a survey […]

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Listen Up! Best Practices for Identifying Issues Online … Before They Blow Up

Customer gripes and horror stories can spread across the internet faster than a wildfire across the American West. And once a PR crisis like that gets going, the best you can do is minimize the damage. The only way to stop a crisis before it starts is to listen to what people are saying online. […]

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Can a Competitor’s Crisis Hurt You Too?

Whether it’s a rain cloud over your brand from the beginning or runoff from a competitor issue, negative online chatter can be both impactful and lasting.

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So You’re Planning a PR Event: 5 Things to Know

Whether you’re planning a 30,000-person conference or a 50-person demo, keep the following five strategies in mind.

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Data Breaches: 3 Steps to Take Today

Data breaches may not be rare, but they’re still among the most serious reputational threats facing companies today. Advance preparation and disciplined execution are critical to a successful response.

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5 Strategies for Boosting Employee Activism

When employees speak publicly about the companies they work for, it carries a unique kind of weight. Whether it’s an offhand comment about the office carpet or an earnest perspective on the direction of the business, it has the authority of coming from an “insider.” Now, with the rise of digital and social media, employees […]

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Weber Shandwick Seattle is Seeking an Intern for its Corporate Practice!

How does joining a diverse team of specialists in issues management, internal communications and thought leadership sound?  How about getting unique hands-on experience with major international brands? Or being part of an award-winning global agency with a smart, integrated team of thinkers, problem solvers and strategists? Sound like a good fit so far? Weber Shandwick […]

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Gender Equality in the Executive Ranks: A Paradox

To better understand how companies can open the door wider to women in the C-Suite and take advantage of the diverse perspectives that women leaders bring, Weber Shandwick and KRC Research sponsored a survey conducted by the Economist Intelligence Unit (EIU) on a global study titled Gender Equality in the Executive Ranks: A Paradox — […]

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